What we can learn from Naomi Osaka: Redefining Authenticity Through Bold Fashion and Self-Expression

Naomi Osaka might not be a household name for everyone, but in the tennis world, she’s a huge star with four Grand Slam titles to her name.

Once one of the most dominant players on the court, she was a force to be reckoned with, known for her powerful game and mental toughness. However, since becoming a mother over a year ago, she’s been on a journey to return to her peak form. Her road back hasn’t been as smooth as she might have hoped, and her recent exit in the second round of the US Open reflects the challenges she’s faced. (Btw, it’s really disappointing to see Osaka – and Alcaraz – exit so early, especially since they’re two of the most exciting players to watch right now.)

Images: taken from Instagram accounts @naomiosaka, @yoon_ambush

Despite these setbacks, Osaka is making waves with her bold fashion choices. Her latest outfit at the US Open was a vibrant nod to her Japanese heritage. Drawing inspiration from anime characters like Sailor Moon, she sported a matcha green outfit for the day session and a black outfit for the night session – adorned with bows, frills, and tutus. Though some might find the look over-the-top, it takes a certain level of courage to wear something so daring on such a high-profile stage.

In this sense, Osaka stands out not only for her tennis skills but also for her willingness to express herself through fashion. Like Serena Williams and Maria Sharapova, she is one of the more articulate and expressive personalities on the tour. Tennis is about athleticism, sure, but it’s also interesting to see players who bring a little extra flair to the sport.

We're conditioned to believe that we must first achieve great things before we can confidently be ourselves.

What we can learn from Naomi Osaka is that success shouldn’t be a prerequisite for self-expression. Often, we’re conditioned to believe that we must first achieve great things before we can confidently be ourselves. But Osaka, a self-described introvert who once struggled with shyness, shows that embracing who we are—whether through fashion, attitude, or any other form of self-expression—doesn’t have to wait for perfect results.

 

By expressing ourselves through our style, we are taking a visible step toward embracing who we truly are.

Even if self-expression through clothing isn’t the full radiance of one’s true nature, it’s a step towards authenticity. It’s a reminder that self-expression doesn’t have to be perfect or complete—it just has to be honest.

Clothing and style choices may seem superficial at first glance, but they often reflect aspects of who we are and what we value. For many of us, fashion becomes a way to communicate something personal, whether it’s a connection to our cultural roots, simply a way to feel more comfortable in our own skin, or a desire to channel our inner royalty.

Fashion choices can be a reflection of our journey toward self-acceptance and confidence. It’s not just about making a statement for others to see—it’s about aligning our outer appearance with our inner identity. By expressing ourselves through our style, we are taking a visible step toward embracing who we truly are.

Images: taken from Instagram accounts @naomiosaka, @yoon_ambush

Ultimately, whether it’s through fashion, art, or any other medium, these steps towards authenticity matter. They encourage us to explore who we are and give us the courage to show that to the world, little by little. It’s a process of peeling back layers, and each step, no matter how small, brings us closer to living in a way that feels true to ourselves.

It’s about finding a way to connect with who we are and confidently sharing that with the world, regardless of the outcome. Naomi Osaka’s journey reminds us that we don’t need to wait for a certain level of achievement to start being ourselves. We can—and should—be authentic right now.